PRINCIPLES OF MARKETING 1311
INSTRUCTOR: Adjunct
Associate Professor
Gloria Evans
OFFICE HOURS: By
phone: (512) 699-2949 (leave message)
By
e-mail: gevans@austincc.edu or
ALTERNATE
CONTACT
512-464-6359
(8:15- 4:00 M-F)
Fall
2008
Course Syllabus Wednesday Night
Course Syllabus
Thursday Night
16 Week
Classroom Courses – August 25 – December 14, 2008
Principles of Marketing, MRKG 1311 - Marketing, Principles and
Perspectives, Bearden-Ingram-LaFonge, 5th edition.
ISBN 978-0-07-310120-0
Principles of Marketing Web Site
http://www.mhhe.com/bearden