INA MIDKIFF
PROFESSOR OF MARKETING
AUSTIN COMMUNITY COLLEGE

Professor of Marketing Department Chair Marketing, Financial Management, and Real Estate Austin Community College Cypress Creek Campus 1555Cypress Creek Road Cedar Park, Texas 78613

Email: ina@austincc.edu Phone 1-512-223-2072 Fax 1-512-223-2089 Office 2204.8 Ina's Vita My Web Site http://www.austincc.edu/ina Office Hours

Departmental Web Sites http://www.austincc.edu/mkt http://www.austincc.edu/rele http://www.austincc.edu/fima

COURSE MATERIALS FOR SPRING 2012

DISTANCE LEARNING COURSES Spring 2012

Please Note: When you register for these courses you will receive a student ID number. This number will allow you to go to Blackboard at http://acconline.austincc.edu/ and log into the section you are enrolled in and you will be able to complete your MANDATORY orientation. It will not be available until the first day of classes. If you wish to review the course syllabus before registering please follow the links provided below.

16 Week Session (January 17 – May 13, 2012)

MRKG 1311 Principles of Marketing, Section 46988 DIL 001. Internet access required. MANDATORY ONLINE ORIENTATION on January 17, 2012. Log into Blackboard to complete the orientation.
Principles of Marketing 1311 – Marketing 10/e by Roger A. Kerin, McGraw Hill

COMM 2327 Principles of Advertising, Section 44200 DIL 008 Internet access required. MANDATORY ONLINE ORIENTATION on January 17, 2012. Log into Blackboard to complete the orientation.
Principles of Advertising, COMM 2327 - Advertising and Integrated Marketing Communication, Arens, Weigold, Arens, 13th edition. McGraw-Hill

BUSG 1304 Introduction to Financial Advising, Section 43780 DIL 003 Internet access required. MANDATORY ONLINE ORIENTATION on January 17, 2012. Log into blackboard to complete orientation.

12 Week Session (February 13 – May 13, 2012)

MRKG 1311 Principles of Marketing, Section 48846 DIL 014. Internet access required. MANDATORY ONLINE ORIENTATION on February 13, 2012. Log into Blackboard to complete the orientation.
Principles of Marketing 1311 – Marketing 10/e by Roger A. Kerin, McGraw Hill

COMM 2327 Principles of Advertising, Section 48670 DIL 009 Internet access required. MANDATORY ONLINE ORIENTATION on February 13, 2012. Log into Blackboard to complete the orientation.
Principles of Advertising, COMM 2327 - Advertising and Integrated Marketing Communication, Arens, Weigold, Arens, 13th edition. McGraw-Hill

CLASSROOM COURSES 16 Weeks (January 17 – May 9, 2012)

MRKG 1311 Principles of Marketing, Section 46989 LEC 002, Northridge, NRG2 4203, MW 1:30pm-2:50pm.
Principles of Marketing 1311 – Marketing 10/e by Roger A. Kerin, McGraw Hill

COMM 2327 Principles of Advertising, Section 33199 LEC 004, Northridge, NRG2 2155, MW 12:00pm-1:20pm.
Principles of Advertising, COMM 2327 - Advertising and Integrated Marketing Communication, Arens, Weigold, Arens, 13th edition. McGraw-Hill

BOOK INFORMATION FOR INA’S COURSES

BOOKS FOR DISTANCE LEARNING STUDENTS ARE AT THE RIO GRANDE CAMPUS

http://www.austincc.edu/locations/rgc.php

Phone 512-474-2607

PRINCIPLES OF MARKETING, MRKG 1311, REQUIRED BOOK

MARKETING by Kerin 10 edition, McGraw – Hill – For Distance Students this book must be purchased at the Rio Grande campus. The ISBN number is 9780078011795. It is approximately $115.35 and this book/package will give you complete access to all online materials provided by the publisher.
www.mhhe.com/kerin

This is the required book so please do not purchase something different!

PRINCIPLES OF ADVERTISING, COMM 2327 REQUIRED BOOK

CONTEMPORARY ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS by Arens, 13 edition, McGraw-Hill – Books for Distance Students are at the Rio Grande campus.

http://www.mhhe.com/irwin/Arens/web/index.html

FOR CLASSROOM STUDENTS ONLY

To find the best price for your textbooks click to http://www.bestwebbuys.com/books/
ACC Bookstore is at http://austincc.bkstore.com/bkstore/content and MBS direct http://bookstore.mbsdirect.net/austincc.htm

If you want to rent a textbook got to http://www.chegg.com/

If you want a downloadable digital version of the textbooks go to http://www.coursesmart.com

MISCELLANEOUS INFORMATION FOR STUDENTS Some of my favorite business books Interesting Links Log into Blackboard

ADVISING INFORMATION FOR STUDENTS http://www.austincc.edu/mkt/advisinginfo.htm ACC CATALOG ACC ONLINE TRANSFER MANUAL

ADDITIONAL INFORMATION FOR STUDENTS Student Handbook, http://www.austincc.edu/handbook/acaguides.php Academic Testing Center Website, http://www.austincc.edu/testctr/ Distance Learning Help Line, 1-512-223-8026, Toll free 1-888-223-8026 or dl@austincc.edu. Distance Learning Help Line is open 8am to 5pm Monday-Friday.