COURSE INFORMATION
FALL 2015
PRICIPLES OF MARKETING, MRKG 1311
SECTION 37598 - 013 – LECTURE (16 weeks)
MW 1:30pm – 2:50pm at Northridge, Room 4204
HOW TO REACH THE INSTRUCTOR
INA MIDKIFF: Professor of Marketing
Cypress Creek Campus
1555 Cypress Creek Road
Cedar Park, Texas 78613
Office: Cypress Creek #2204.8
Phone: 223-2072
FAX: 223-2089
Office Hours: (see attached page)
Email: ina@austincc.edu
Web Address: http://www.austincc.edu/ina
Departmental Web Site: http://www.austincc.edu/mkt
Facebook page at https://www.facebook.com/MRKGatACC
Marketing Publisher’s Web Site is http://connect.customer.mcgraw-hill.com/student-start/
COURSE CATALOG DESCRIPTION
MRKG 1311 PRINCIPLES OF MARKETING (3-3-0).
Introduction to basic marketing functions; identification of consumer
and organizational needs, explanation of economic, psychological, sociological,
and global issues; and description and analysis of the importance of marketing
research. Skills: R (Course Type W.)
REQUIRED TEXT/MATERIALS
PRINCIPLES OF MARKETING, MRKG 1311
Required Materials for: MRKG 1311
The required textbook for this course is a custom version of Marketing, 12th edition, by Kerin, Hartley, and Rudelius. The book has been customized to meet the
needs of this course and save you money.
During the course, you will also be required to complete a variety of
assignments that will be delivered via ConnectPlus,
an innovative online learning system that is integrated with the Kerin text and proven to help students achieve greater
success. Assignments completed in ConnectPlus will
make up a significant portion of your total grade in this course so you should
arrange access immediately.
To
access and purchase ConnectPlus:
Click
the first Connect assignment in your Blackboard course. You'll be
prompted to either login with an existing Connect account username and
password, or to create a new account. Then enter your access code,
purchase digital access online or begin a free trial period. Once you've
completed your selection, you'll arrive at the start of your first Connect
assignment.
If you also want to purchase a print text, you can buy a loose-leaf
version of your book with the click on a button from within ConnectPlus.
Student Options for Purchasing
SUPPORT:
If you need any Technical Support, please contact McGraw-Hill Customer
Experience at (800) 331-5094
Please be sure to get your case number for future reference when you call
the CXG line.
FAQs: http://www.connectstudentsuccess.com/
INSTRUCTIONAL METHODOLOGY
This course is a lecture class. You will be required to log into Blackboard
to check grades and upload your assignments.
Information on using Blackboard will be provided the first day of
class. Successful completion of this
course requires maturity and self-discipline.
Each student is responsible for maintaining steady progress during the
semester. I am here to assist you,
please talk to me whenever you have questions, comments, or concerns about this
course. Go to http://acconline.austincc.edu for student entry into Blackboard. You will need your student ID and password to
log into Blackboard. Blackboard access
is available the first day of the semester. This will be discussed in more
detail the first week of class.
COURSE RATIONALE
The purpose of this course is to
prepare the student to identify the marketing mix components in relation to
market segmentation, explain the economic, psychological, sociological, and
global factors, which influence consumer and organizational decision-making
processes; and interpret market research data to forecast industry trends and meet
customer demands. This course will help
students develop the understanding and skills necessary to become successful
marketers. This course integrates the
IMC approach, and places an emphasis on decision-making. Seven perspectives of marketing: global,
relationship, ethics, customer value, productivity, technology,
entrepreneurship, is included in this course.
Principles of Marketing is not just about textbook learning: it
challenges students to use their critical/creative skills in all aspects of Marketing,
not just those covered in this course.
COMMON COURSE LEARNING OBJECTIVES/OUTCOMES
Understand how marketing is related
to other business functions and its importance to the success of the business
entity.
TESTING/GRADING
IMPORTANT DATES FOR FALL 2015
Exam One, Sept 23, 2015
Exam Two, Oct 19, 2015
Exam Three, Nov 16, 2015
Final, Dec 9, 2015
Nov 19, 2015 is the last day to drop for the 16 week session.
Review exams are on the publishers’ web site and I strongly encourage you to
take the review exams online before you take the tests. You must complete 4 exams this semester. The exams will be taken in the
classroom. Each exam will be 50 multiple
choice questions. Additional information
about the exams will be available in class. If you miss an exam, with my permission
you will be allowed to take a make-up exam in the testing center. Testing center information is at http://www.austincc.edu/testctr/
You must complete four exams this
semester. You may have one page of
notes when you take the exam. It can
be both
Exam
reviews are in Blackboard. I encourage
you to use this as a study review.
Grades
will be based on the following areas of performance.
Tests consist of 50 multiple choice questions and each question has a value of
3 points.
Exams
Exam
One 150 points - Chapters 1,2,3,4, 5, 6
Exam Two 150 points - Chapters 7,8,9,10,11
Exam Three 150 points - Chapters 12,13,14,15,16,17
Final 150 points - Chapters 18,19,20,21,22
Exams Total 600 points
Video Assignments
Chapter 4 Starbucks Video Case has a value of 25 points.
Chapter 10 Breaking Sound Video Case has a value of 25 points
Chapter 18 Google Video Case has a value of 25 points
Chapter 19 Social Media Case has a value of 25 points
Video Cases Total 100 points
Alternative Case, Trader Joe’s has a value of 80
points
Alternative Case Total 80 points
Learn Smart Assignments are 10 points per chapter (22
chapters) for a total of 220 points.
Learn Smart Total 220 points
All assignments total 400 points.
You are expected to complete the assignments without collaboration or
assistance.
Exams plus assignments equal 1000
A=900-1000points// B=800-899 points// C=700-799 points//
D=600-699 points F Below 600 points.
Notice that it is possible to earn
quite a lot of credit in this course for work other than tests. For
instance, a student who is struggling in this class might only make a 90 on a
test. This is a fairly low grade, since it is 90/150 = 60%, which is
equivalent to a D on that test. Suppose this student made that
grade on each of the four tests, so his total points for the tests was 4*90 = 360.
If he also did all the non-test work in the course perfectly, he could earn 400
points, and so his point total is 760, which is a grade of C.
PRINCIPLES OF MARKETING ASSIGNMENT/EXAM FLOW CHART
16 Week Session
You must
complete the following assignments.
Assignments |
Due Date (16 week) |
Type |
Point Value |
Chapter 1 |
Aug 31 |
Learn Smart |
10 points |
Chapter 2 |
Sept 1 |
Learn Smart |
10 points |
Chapter 3 |
Sept 3 |
Learn Smart |
10 points |
Chapter 4 |
Sept 15 |
Learn Smart |
10 points |
Chapter
4 |
Sept
16 |
Starbucks
Video Case |
25
points |
Chapter 5 |
Sept 17 |
Learn Smart |
10 points |
Chapter 6 |
Sept 22 |
Learn Smart |
10 points |
EXAM 1 |
Sept 23 |
Exam 1 |
150 points |
Chapter 7 |
Oct 1 |
Learn Smart |
10 points |
Chapter 8 |
Oct 6 |
Learn Smart |
10 points |
Chapter 9 |
Oct 10 |
Learn Smart |
10 points |
Chapter 10 |
Oct 13 |
Learn Smart |
10 points |
Chapter
10 |
Oct
14 |
Breaking
Barriers Video Case |
25
points |
Chapter 11 |
Oct 15 |
Learn Smart |
10 points |
EXAM 2 |
Oct 19 |
Exam 2 |
150 points |
Chapter 12 |
Oct 22 |
Learn Smart |
10 points |
Chapter 13 |
Oct 27 |
Learn Smart |
10 points |
Chapter 14 |
Nov1 |
Learn Smart |
10 points |
Chapter 15 |
Nov 3 |
Learn Smart |
10 points |
Trader Jo |
Nov 5 |
Alternative Case |
80 points |
Chapter 16 |
Nov 10 |
Learn Smart |
10 points |
EXAM 3 |
Nov 16 |
EXAM 3 |
150 points |
Chapter 17 |
Nov 15 |
Learn Smart |
10 points |
Chapter 18 |
Nov 24 |
Learn Smart |
10 points |
Chapter
18 |
Nov
25 |
Google
Video Case |
25
points |
Chapter 19 |
Dec 1 |
Learn Smart |
10 points |
Chapter 20 |
Dec 2 |
Learn Smart |
10 points |
Chapter
19 |
Dec
3 |
Social
Media Video Case |
25
points |
Chapter 21 |
Dec 5 |
Learn Smart |
10 points |
Chapter 22 |
Dec 8 |
Learn Smart |
10 points |
EXAM 4 |
Dec 9 |
EXAM 4 |
150 points |
ASSIGNMENTS MAY BE TURNED IN EARLY!
Assignments are due before midnight on assigned day.
EXTRA CREDIT
When you take your exam you may earn
an additional 10 points per exam by completing the following assignment. (One
article for each exam)
Read an article concerning some
aspect of Marketing. http://www.adage.com
has great articles. The article must relate to a topic that is covered in the
text. Summarize the article in 1-2
pages, state which chapter and topic it relates to, and attach a copy of the
article to your summary. This will be
due on the day you take your exam.
The best place to find articles is
on our Marketing Facebook page located at: https://www.facebook.com/MRKGatACC and
if you use an article on our Facebook page I will double the value. Please tell me it’s off the Marketing
Facebook page so I will remember to double your points to 20.
PRINCIPLES OF MARKETING
CLASS OUTLINE/CALENDAR FOR FALL 2015
16 week Class Schedule Aug 24-Dec 9, 2015
This is the schedule for my MW class
Sept 7 is Labor Day Holiday
Nov 19 last day to receive a W
Nov 26-27 is Thanksgiving Holiday and campus closed Nov 28 and 29.
Month/Day Schedule |
Assignment |
Aug 24 |
First class day |
Aug 26 |
Chapter 1 – Creating customer
relationships and value through marketing |
Aug 31 |
Chapter 2 – Developing successful
marketing and organizational strategies |
Sept 2 |
Chapter 3 – Scanning the marketing
environment |
Sept 9 |
Chapter 3, 4 – Ethical and social
responsibility in marketing |
Sept 14 |
Chapter 4 – Ethical and social
responsibility |
Sept 16 |
Chapter 5 – Understanding consumer
behavior |
Sept 21 |
Chapter 6 – Understanding
organizations as customers |
Sept 23 |
Exam One |
Sept 28 |
Chapter 7 – Understanding and reaching global
consumers and markets |
Sept 30 |
Chapter 7 |
Oct 5 |
Chapter 8 – Marketing research
from customers insights to actions |
Oct 7 |
Chapter 9 – Market segmentation,
targeting and positioning |
Oct 12 |
Chapter 10 – Developing new
products and services |
Oct 14 |
Chapter 11 – Managing successful
products and brands |
Oct 19 |
Exam Two |
Oct 21 |
Chapter 12 – Services marketing |
Oct 26 |
Chapter 13 – Building the price
foundation |
Oct 28 |
Chapter 14 – Arriving at the final
price |
Nov 2 |
Chapter 15, 16 - Managing marketing
channels and supply chain |
Nov 4 |
Chapter 16 – Retailing and
wholesaling |
Nov 9 |
Chapter 16, 17 – Integrated
marketing communications and direct marketing |
Nov 11 |
Chapter 17 – integrated marketing
communications and direct marketing |
Nov 16 |
Exam Three |
Nov 18 |
Chapter 18 – Advertising, sales
promotion, and public relations |
Nov 23 |
Chapter 18, 19 Using social media
to connect with consumers |
Nov 25 |
Chapter 19 – Using social media to
connect with consumers |
Nov 30 |
Chapter 19, 20 – Personal selling
and sales management |
Dec 2 |
Chapter 21, 22 – Implementing
interactive and multichannel marketing |
Dec 7 |
Chapter 22 – Pulling it all
together: the strategic marketing process |
Dec 9 |
Final |
INSTRUCTOR CLASS POLICIES
Missed Exams
- If you miss an exam you have 48 hours to contact me and arrange to take the
exam as soon as possible. You will then
have 5 days to take a make-up exam. You
will be given a different exam from the classroom exam. The exam will be given in the testing center at the campus where you are taking the
class. You will not be eligible to get
extra points for test corrections if you take the make-up exam. The final must
be taken at the scheduled time. There is
no make-up for the final.
v Attendance Policy – You are expected to attend all regularly schedules
class meetings. If you attend every
class meeting this semester, 3 points will be added to your final average, 1
absence, 2 points added, 2 absences, 1 point added. There are no excused absences. It has been statistically proven that there
is a direct correlation between attendance and final grades. I want you to succeed in this class and this
policy is intended to be an incentive for attendance.
v Office
Hours – Office hours are posted on my web site at http://www.austincc.edu/ina
v Student
Withdrawal Policy – It is the responsibility of the student to withdraw from
this class. If you are unable to
complete this course due to illness, moving, etc., please officially drop or
you will receive an F. Remember that Nov 19, 2015 is the last day to officially drop.
v Assignments will not be accepted late.
Academic work submitted will be your thought, research, or
self-expression. Absolutely no Plagiarism.
v Cheating
will not be tolerated.
v You may not
bring food, drink, or e-cigs into class.
This is school policy.
v Please turn off or mute the
volume on your cell phone so as not to disrupt the class. If your cell phone rings during the class I may
deduct up to 5 points off your next exam.
You may not “text” messages during class. Laptops may only be used to take class
notes. No surfing the Web or emailing
during class.
v Do not arrive
late to class, it is disruptive.
v Arriving
late to take an exam may cause you to forfeit that exam grade. I expect you to start the exam at the
beginning of the class period.
v Disruptive
behavior (talking, rudeness) will not be tolerated. Children are never allowed to attend class
with you. This is a college policy.
v You are here to
learn, so be prepared to participate in class discussion. We are all unique individuals and in this
class everyone’s opinion will be respected no matter if we agree or disagree.
v Your attendance,
attitude, and class participation will determine marginal grades, based on the
attendance policy stated.
v Counseling
services are available to help you with a variety of needs, if you need more
information please don’t hesitate to ask.
v Office
hours are posted outside my door and on my web page at http://www.austincc.edu/ina. Ask if you need
help. I am here to help you!
v All students
must take the final, no exceptions.
DEPARTMENTAL COURSE/CLASS POLICIES
Departmental policies for Incompletes, Attendance, and
Withdrawal are as follows:
Incomplete Policy: An incomplete (I) will be granted to a
student in rare circumstances. Generally
to receive a grade of I, a student must have completed all examinations and
assignments to date, be passing, and have personal circumstances that prevent
course completion that occur after the deadline to withdraw with a grade of W.
Attendance Policy: All
students are expected to attend classes.
Non-attendance will have an impact on the student’s grade.
AUSTIN COMMUNITY COLLEGE POLICIES
Withdrawal
Policy
It is the responsibility
of each student to ensure that his or her name is removed from the roll should
he or she decide to withdraw from the class.
The instructor does, however, reserve the right to drop a student should
he or she feel it is necessary. If a
student decides to withdraw, he or she should also verify that the withdrawal
is submitted before the Final Withdrawal Date. The student is also strongly encouraged to
retain their copy of the withdrawal form for their records.
Students who enroll for the third or
subsequent time in a course taken since Fall, 2002,
may be charged a higher tuition rate, for that course.
State law permits students to
withdraw from no more than six courses during their entire undergraduate career
at Texas public colleges or universities.
With certain exceptions, all course withdrawals automatically count
towards this limit. Details regarding
this policy can be found in the ACC college catalog.
Statement on Scholastic Dishonesty
A student attending ACC assumes
responsibility for conduct compatible with the mission of the college as an
educational institution. Students have
the responsibility to submit coursework that is the result of their own
thought, research, or self-expression.
Students must follow all instructions given by faculty or designated
college representatives when taking examinations, placement assessments, tests,
quizzes, and evaluations. Actions
constituting scholastic dishonesty include, but are not limited to, plagiarism,
cheating, fabrication, collusion, and falsifying documents. Penalties for scholastic dishonesty will
depend upon the nature of the violation and may range from lowering a grade on
one assignment to an “F” in the course and/or expulsion from the college. See the Student Standards of Conduct and
Disciplinary Process and other policies at http://www.austincc.edu/current/needtoknow
Student Rights and Responsibilities
Students at
the college have the rights accorded by the U.S. Constitution to freedom of
speech, peaceful assembly, petition, and association. These rights carry with
them the responsibility to accord the same rights to others in the college
community and not to interfere with or disrupt the educational process.
Opportunity for students to examine and question pertinent data and assumptions
of a given discipline, guided by the evidence of scholarly research, is
appropriate in a learning environment. This concept is accompanied by an
equally demanding concept of responsibility on the part of the student. As
willing partners in learning, students must comply with college rules and
procedures.
Statement on Students with
Disabilities
Each ACC campus offers
support services for students with documented disabilities. Students with
disabilities who need classroom, academic or other accommodations must request
them through the Office for Students with Disabilities (OSD).
Students are encouraged to request accommodations when they register for
courses or at least three weeks before the start of the semester, otherwise the
provision of accommodations may be delayed.
Students who have
received approval for accommodations from OSD for this course must provide the
instructor with the ‘Notice of Approved Accommodations’ from OSD before
accommodations will be provided. Arrangements for academic
accommodations can only be made after the instructor receives the ‘Notice of
Approved Accommodations’ from the student.
Students with approved
accommodations are encouraged to submit the ‘Notice of Approved Accommodations’
to the instructor at the beginning of the semester because a reasonable amount
of time may be needed to prepare and arrange for the accommodations.
Additional information
about the Office for Students with Disabilities is available at http://www.austincc.edu/sas
Safety Statement
Austin Community College is committed
to providing a safe and healthy environment for study and work. You are
expected to learn and comply with ACC environmental, health and safety
procedures and agree to follow ACC safety policies. Additional information on
these can be found at http://www.austincc.edu/ehs.
Because some health and safety circumstances are beyond our control, we ask
that you become familiar with the Emergency Procedures poster and Campus Safety
Plan map in each classroom. Additional information about emergency procedures
and how to sign up for ACC Emergency Alerts to be notified in the event of a
serious emergency can be found at http://www.austincc.edu/ehs
Please note, you are expected to
conduct yourself professionally with respect and courtesy to all. Anyone who
thoughtlessly or intentionally jeopardizes the health or safety of another
individual will be dismissed from the day’s activity, may be withdrawn from the
class, and/or barred from attending future activities.
You are expected to
conduct yourself professionally with respect and courtesy to all. Anyone who
thoughtlessly or intentionally jeopardizes the health or safety of another
individual will be immediately dismissed from the day’s activity, may be
withdrawn from the class, and/or barred from attending future activities.
Use of ACC email
All College e-mail communication to
students will be sent solely to the student’s ACCmail
account, with the expectation that such communications will be read in a timely
fashion. ACC will send important information and will notify you of any college
related emergencies using this account.
Students should only expect to receive email communication from their
instructor using this account. Likewise,
students should use their ACCmail account when
communicating with instructors and staff.
Instructions for activating an ACCmail account
can be found at http://www.austincc.edu/accmail/
Testing Center Policy
Under certain circumstances,
an instructor may have students take an examination in a testing center. Students using the Academic Testing Center must govern
themselves according to the Student Guide for Use of ACC Testing Centers and
should read the entire guide before going to take the exam. To request an exam, one must have:
Do NOT bring cell phones to the
Testing Center. Having your cell phone
in the testing room, regardless of
whether it is on or off, will revoke your testing privileges for the
remainder of the semester. ACC Testing Center policies can be found at http://www.austincc.edu/testctr/
Student and
Instructional Services
ACC strives to provide
exemplary support to its students and offers a broad variety of opportunities
and services. Information on these
services and support systems is available at:
http://www.austincc.edu/support
Links to
many student services and other information can be found at: http://www.austincc.edu/current/
ACC Learning Labs
provide free tutoring services to all ACC students currently enrolled in the
course to be tutored. The tutor schedule
for each Learning Lab may be found at: http://www.autincc.edu/tutor/students/tutoring.php
For help setting up your
ACCeID, ACC Gmail, or ACC Blackboard, see a Learning
Lab Technician at any ACC Learning Lab.
LINKS FOR
MARKETING
ADVERTISING AND MARKETING WEB
SITES
My LinkedIn – If you want to be
connected.
http://www.linkedin.com/profile/view?id=253289405&trk=hb_tab_pro_top
Marketing Facebook Page – This is
the site to use to receive double credit on extra credit assignments, look for
scholarship information and other relevant Marketing information.
https://www.facebook.com/MRKGatACC
http://www.adage.com
This is the web site for Advertising Age magazine. It
is an excellent site, one of my personal favorites. It has lots of articles and
research material and is updated frequently. I highly recommend this site.
(Read it daily)
http://adage.com/century/index.html
http://www.mashable.com
Mashable is a leading source for news, information &
resources for the Connected Generation. Mashable
reports on the importance of digital innovation and how it empowers and
inspires people around the world. Mashable's 20 million monthly unique visitors
and 6 million social media followers have become one of the most engaged online
news communities. Founded in 2005, Mashable is headquartered in New York City
with an office in San Francisco. (Read it daily)
http://www.beloit.edu/mindset/
Great list about college freshmen, a must read for anyone in college.
http://www.archive.org/web/web.php
Way Back Machine, you can view old webpages of companies.
http://www.pantone.com
http://www.pantone.com/pages/fcr.aspx?pg=21005&ca=4
A great site for all color trends.
http://www.pantone.com/pages/Pantone/Pantone.aspx?pg=19758&ca=1
40 years of color, I love this because I remember harvest gold and avocado
green!
http://www.faithpopcorn.com
Faith Popcorn’s Brain Reserve is an excellent site for looking at what’s
trending.
http://www.jwt.com
JWTIntelligence is a center for provocative thinking that is a part of JWT, the world’s best-known marketing communications brand. We
make sense of the chaos in a world of hyper-abundant information and constant
innovation—finding quality amid the quantity.
http://www.jwtintelligence.com/2013-and-beyond/#axzz2UoBuzeHb
100Things to watch in 2013 – a must read.
http://www.interbrand.com/en/Default.aspx
Creating and Managing Brands
http://www.ogilvy.com
Ogilvy and Mathers Advertising Agency
http://www.clioawards.com
Annual awards honoring creative advertising in package design, print,
radio and television. Includes past award archive.
http://www.fastcompany.com
Fast Company inspires a new breed of innovative and creative thought
leaders who are actively inventing the future of business.
http://www.martinlindstrom.com
Speaker and author of Clicks, Bricks and Brands, and Brand Building on the
Internet. Provides free brand building advice.
Bob Garfield
http://www.onthemedia.org/people/bob-garfield/
http://www.mediapost.com/publications/garfield-at-large/#axzz2EOd5Bbp4
http://www.npr.org/people/2100511/bob-garfield
Paco Underhill
http://www.pacounderhill.com/
http://www.envirosell.com/who-we-are/paco-underhill
http://www.adweek.com
Adweek is a magazine and website that covers
media news, including print, technology, advertising, branding and television.
http://www.tvweek.com/
TV information about ratings.
http://www.wired.com
Tech magazine
http://www.buzzfeed.com/
BuzzFeed has the hottest, most social content
on the web. We feature breaking buzz and the kinds of things you'd want to pass
along to your friends.
http://www.pinterest
Popular site
http://www.houzz.com
Another personal favorite of mine.
http://www.ted.com/talks/malcolm_gladwell_on_spaghetti_sauce.html
Malcolm Gladwell on Choice, Happiness, and Spaghetti Sauce. A must watch for the Marketing 1311 class.
http://www.ted.com/talks/rory_sutherland_sweat_the_small_stuff.html
Rory Sutherland has several Ted talks but this is my favorite about
advertising.
I especially like his discussion about Shreddies
http://www.youtube.com/watch?v=hF_2yHXD_CU
This is the Shreddies ad
that is so spot on.
http://www.webmonkey.com
Resources for web site developers including how-to guides, code libraries,
server technologies and authoring resources.
http://www.nielsen.com/
ACNielsen is an excellent site for Web measurements. A must visit. Check out
their various sites.
http://www.ntia.doc.gov/
National Telecommunications and Information Administration (NTIA), U.S.
Department of Commerce
http://www.stat-usa.gov/
US
Department of Commerce
FASHION SITES
http://www.tomandlorenzo.com/
Love their review of Mad Men’s fashions
http://mashable.com/2007/11/13/25-fashion-sites/
http://www.awwwards.com/50-fashion-websites.html
LOCAL ADVERTISING/MARKETING SITES
http://www.gsdm.com/
GSD&M
http://www.latinworks.com
Latin Works
http://www.sherrymatthews.com/dynamic/latest.php
Sherry Matthews Agency
SOME LOCAL SITES I LIKE
http://sxsw.com/
South by Southwest
http://www.texastribune.org/
Texas Tribune is one of my favorites especially for the salary function below.
http://www.texastribune.org/library/data/government-employee-salaries/
Find the annual base salaries
of more than 674,000 public employees, including those working at the largest
state agencies as well as individual universities, public schools, cities and
mass-transit operators. Find salaries by searching for names, or by browsing
for a specific agency or job title.
Read more about this data,
and send us any
questions, comments or corrections.
http://www.bizjournals.com/austin/
Austin Business Journal
http://www.austinchronicle.com/
Austin Chronicle
http://www.city-data.com/city/Austin-Texas.html
Statistics on Austin
http://quickfacts.census.gov/qfd/states/48/4805000.html
More stats on Austin from the Government
http://austin.eater.com/
Guide to food and bars at Austin
http://www.edibleaustin.com/content/
Central Texas Food Culture
http://www.tribeza.com/
Tribeza
http://www.tribeza.com/sitepage/tribeza-magazine-archive
Tribeza monthly magazine
Learning
Resource Center Home Page
Student Handbook, http://www.austincc.edu/handbook/acaguides.php
Academic Testing Center Website, http://www.austincc.edu/testctr/
Distance Learning Help Line, 1-512-223-8026,
Toll free 1-888-223-8026 or dl@austincc.edu.
Distance Learning Help Line is open 8am to 5pm Monday-Friday.
A link to the Course Master Syllabus with SCANS competencies
is at http://www.austincc.edu/mkt/mastersyl/mrkg1311.htm
Return to Ina’s Main page at http://www.austincc.edu/ina