Publications & Marketing Materials Request

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Public Information and College Marketing

Austin Community College
Public Information and College Marketing
Highland Business Center, Room 611
Phone 512.223.7595
Fax 512.223.7833
pubs@austincc.edu

Public Information and College Marketing (PICM) provides resources to help you publicize and promote your program or event. Please complete and submit the form below. Call 223.7595 for more information or to schedule a meeting.

When you schedule a meeting with PICM staff,print this form and bring it with you.
Because publications range in size, text, purpose, complexity and components,the time for design and printing varies significantly.

See the Timeline for Printed Materials at the bottom of this form.
In general, please allow at least three weeks prior to the time you will need your items.

Type of Request

Promotional

Marketing and recruitment planning
Advertising planning and placement
Specialty items order - More Information

Printed Materials

Flier (8 ½ x 11)
Poster (11 x 17)
Brochure
Invitation
Postcard
Booklet
Event program
Printed tickets

Services
Writing
Editing
Graphic design
Publication production
Printing on campus
Printing off campus
Web page request - Please see Web Service Request
ACC homepage calendar listing - Please see Submit An Event to the ACC Calendar
Press release – Please see Got a Story?
Event Planning services - Please see Event Publicity Checklist/Request

Project Details

Name of project
(e.g. Constitution Day flier, ESOL brochure, 35th anniversary event promotions)

Project description
(Describe the proposed project and its purpose
(e.g. “postcard promoting upcoming College Connection registration”)
Provide as much detail as possible.)

Project is
A new publication
A reprint with change
Update of an outdated publication

Who is your primary audience?
Faculty or Staff
Current Students
Prospective Students
Community Members
Donors
Other - Please describe :

Date of event (if applicable)

Quantity

Color Specification
Color
Black and White (or black on colored paper stock)

To be mailed?
Yes No

Note: We can advise you of postal needs for your project but leave the arrangement of direct mail services to you. Be sure to figure postage costs into your budget and additional time for mail preparation and delivery.

Date you need items in hand
Please plan sufficient time for designing, editing, proofing, and printing your materials.

Text for Project
I will provide draft text in a Word document by:
(Final text must be approved prior to request moving to production.)

Creative Considerations
Logos and other major graphics will be supplied to PICM
I need PICM to create logos and other major graphics

Amount you have budgeted for this project

Budget Authority and Requestor Information

Approved by (Budget Authority)

Budget Authority Email

Budget Authority Phone

Requestor First Name

Requestor Last Name

Department/Campus

Requestor Email

Requestor Phone

Timeline for Printed Materials

Please remember that PICM must approve promotional materials intended for mass distribution to an off-campus audience. You should plan sufficient time for designing, editing, proofing, printing, and distributing your materials. The timeline below should serve as a guideline:

6 – 8 weeks (minimum) before your event date for small events
Note: Large events could be 4 – 6 months in the planning stage
- Initial meeting to gather information and plan strategy.
7 –10 days for design
- Proofs will need to be approved by you or your committee.
  A delay at the proofing stage will cause delays in receiving your final product.
5 – 14 days for printing
- Depending on the complexity of your materials and the time of year of your event, this time can vary significantly.
5 – 7 days for mailing
- More time may be necessary if materials are being sent out of the local area, or postage other than first class is used. (eg. bulk mail)
Paid Advertising
- Newspapers require the camera ready artwork from 5 to 10 days before the run date in the publication (not the event date!)

Costs to you:
There is no charge for graphic design and writing or editing services.

However, you are responsible for the cost of printing the materials, either from Duplication Services or an ACC-approved outside vendor.

PICM will get quotes from vendors, coordinated through ACC Purchasing. In accordance with ACC policy, the vendor must have an approved purchase order before PICM can release the artwork to them.

The vendors will pick up the artwork from PICM and deliver the finished product to you.

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