Austin Community College -

DEPARTMENT OF MARKETING & FASHION MARKETING

Welcome to the homepage of the ACC Marketing department. From here you can find information on choosing the right course to register for, degree options, career information, faculty profiles, and contact information.

Marketing is creative and dynamic – it’s an ongoing process of discovering what consumers want and delivering value to them by offering the right product at the right time and place. Marketing involves people skills, sales skills, communication skills, analytical skills, creative skills, and initiative skills. Want to help rollout new products and work to improve the perception of those products by the media then you may be well suited for a career in marketing.

If you are interested in working in, marketing, promotions, public relations, advertising or sales you should be mature, creative, highly motivated, flexible, and decisive. The ability to communicate persuasively, both orally and in writing, with other managers, staff, and the public is vital. Marketing, advertising, promotions, public relations, and sales manager jobs are highly coveted and will be sought by other managers or highly experienced professionals. In particular, employers will seek those who have the technical, analytical, and creative skills to conduct advertising, marketing, promotions, public relations, and sales activities in all media areas.

MARKETING DEGREE AND CERTIFICATE OPTIONS

Marketing – If you wish to transfer to a four-year university baccalaureate program you should follow the curriculum for the Business Administration Associate of Science Degree.

Marketing is an approved TECH PREP program. Students completing a high school Tech Prep Program with appropriate competency may receive some college credit.

FASHION MARKETING (Merchandising)

Are you creative, have an eye for trends, fashion retail, promotion, and wholesale operations? Fashion Merchandising is a great mix of manufacturing, buying, promoting, and selling all types of fashion items. An associate degree will prepare you for an entry-level fashion position in retail, promotion, or wholesale fashion businesses.

Please note: We do not offer courses or an associate in fashion design. Houston Community College Central http://ccollege.hccs.edu/instru/fashion/ has an exemplary program in design.

FASHION MARKETING DEGREE AND CERTIFICATE OPTIONS

Fashion Merchandising is an approved TECH PREP program. Students completing a high school Tech Prep Program with appropriate competency may receive some college credit.

WHERE AND HOW ARE THE PROGRAMS OFFERED?

Marketing and Fashion courses are offered during morning, afternoon, evening, weekends, and in online Distance formats to meet the students' needs. It is possible to complete your Marketing associate online. Class sizes are small and this enables us to provide you with individual attention. Not all courses are offered every semester at all locations. The semester course offerings are announced in a course schedule distributed on the campuses, or on our ACC web site. Complete course descriptions are listed in the ACC catalog.

ACCREDITATION

The Marketing department is accredited by the Association of Collegiate Business Schools and Programs http://www.acbsp.org . ACBSP is the premier accrediting association for business schools and programs with a focus on teaching excellence.

Austin Community College is a comprehensive two-year public institution of higher education with an enrollment of nearly 45,000 students. The College, fully accredited by the Southern Association of Colleges and Schools, and the Texas Higher Education Coordinating Board, is governed by a nine-member board of Board of Trustees elected by voters of the Austin Community College District. Our faculty is well qualified and dedicated to serving your needs. We have low student-faculty ratios, which enable us to provide the individual attention you might miss at a large university. Our facilities are modern, and we strive to have up-to-date equipment.